Most marketing plans already failed before the marketing even started. And marketing software doesn’t fix the problem – it just amplifies the problem that already exists.
The problem is two-sided. According to the Harvard Business Review…
Four out of five CEOs don’t trust their marketing leadership, and…
Three out of four marketing leaders don’t feel that they’ve been empowered to do the job they were hired for.
Business owners eventually feel that marketing is broken and they’re throwing more good money after bad.
And the marketing team feels stuck… unsupported and under the microscope at the same time.
It’s almost impossible to pull out of this hopeless spiral until you…
- Reset expectations.
- Create a marketing budget designed for success.
- Have an actionable framework for measurable goals and accountability.

A combination of focused instruction and actionable workshops that deliver a personalized and measurable action plan for the next six months.

DELIVERABLE #1:
Goal Clarification Agreement
You’ll develop your unique framework for communicating your goals and making them actionable. It will create agreement and accountability on how to measure success.

DELIVERABLE #2:
The right budget blueprint
You need the right budget to achieve your goals. First, you’ll get clarity on the value of your next client. Then you’ll develop a budget for profitable client acquisition.

DELIVERABLE #3:
The IDEAL CLIENT blueprint
The fact is most businesses don’t have a laser focus on their ideal client, so they’re marketing message is slightly off. Small hinges move big doors, and refining your ideal client profile will yield big results.

DELIVERABLE #4:
Reset Expectations Agreement
This will give you common language for ROI, and expectations. It will deliver a motivated and happier marketing team while clearly laying out realistic expectations for management.
You’ve Got a New Problem
You’ll leave with an initial sense of hope and excitement. But after a few days you’ll realize that you have A LOT of plans without clear prioritization. It will feel overwhelming. So, we’re going to help you solve that.
Take a week to review your new agreements and blueprints internally. Then join us online on May 23rd for a prioritization workshop. If will feel like a booster shot of hope and clarity to continue your pivot to profitable marketing ROI.
BONUS 1:
Executives Only Lounge
BONUS 2:
Marketers Only Lounge
BONUS 3:
Facebook Community
Access to the online community of Profitable Marketing Leaders. Connect with others who use the same language with the same goals. Solve problems together. Bounce ideas off each other. And celebrate wins together.
BONUS 4:
Satisfaction Guarantee:
If you don’t leave this event with a concrete action plan, the organizers will meet with you one-on-one to build one together.
Learning & Execution Focus
Day 1: Learning
The morning focuses on fixing the broken divide between marketers and the executive team while the afternoon focuses on marketing strategies and skills. Basically, this is the day when you get the information you'll apply on day 2.
Day 2: Workshops
This is the day when you start building your blueprints and pacts. You will walk away with the four deliverables listed above and a plan for a successful ROI pivot.

Transformed action from these two days...
- You’ll build a seamless connection between marketing, sales, and bottom-line results
- Apply a framework that will prevent you from wasting time or money in marketing ever again
- You’ll be able to draw a straight line between your business goals, your marketing budget, and your marketing campaigns and tactics
- You’ll learn how to create messaging and content that compels your customers to buy

Transformed mindset from these two days...
- Understanding your role as a marketer or marketing executive and how you need to evolve to be successful in that role
- How to quiet distractions and listen to what really matters to your customers
- Heal the divides between marketing, sales, and executive leadership and forge more collaborative, profitable cross-functional relationships
Your Mentors for this Pivot
Experts from opposite sides of the world give you a unique east-meets-west perspective on best practices for success:

Erik Wolf
Your revenue growth mentor
Over 25-plus years, Erik Wolf's career arc has taken him from working in consumer goods, to founding an award-winning marketing agency, to starting a marketing automation company, to being a published author, college professor, national speaker, and now a consultant and mentor to marketing teams. But through it all, the common thread through Erik's journey has been his ability to blend creativity with systematic thinking, and then teach others how to replicate his process.
In his coaching practice, Erik works with sales and marketing teams that are rich with talent, but lacking in results and helps them challenge their preconceived notions, adopt new frameworks and tools, and set new standards for success.
Connect with Erik on LinkedIn

Sandeep Guppta
Your personal growth mentor
Sandeep Amar Guppta is a trusted human-potential, leadership presence and profitability coach, mentor, speaker and design thinker with over 40 years of experience driving profitability and transformation. Renowned for simplifying complex challenges into actionable strategies, he collaborates with leaders, professionals, and businesses to overcome barriers, unlock potential, and build thriving futures.
Guided by the belief that “An integrative approach is key to sustainable growth,” Sandeep’s SHE Triangle Framework— is a unique integration of Spiritual Dynamics, Human Potential, and Economic Strategies— and anchors his approach and has empowered individuals and organizations worldwide to achieve meaningful and lasting success.
Connect with Sandeep on LinkedIn
Additional speakers and experts presenting breakout sessions and workshops on content, branding, sales leadership, and more TBA!
Why you should complete this form
Pricing & Registration
Special early bird pricing ends on 3/31/25 at 5PM MDT!
(non-discounted prices start at $1195)
- days
- Hours
- Minutes
- Seconds
regular price $1695
- Day 1: Learning
- Day 2: Workshops & Lounges
- Networking Breakfasts and Lunches, Both Days
- Day 1: Networking Happy Hour
- Pivot Workbook
- Access to 5/23 Prioritization Workshop (Online)
- Facebook Community Access
- Satisfaction Guarantee
- Limited Number of VIP Passes Available for 1-1 Consulting Sessions, VIP Exclusive Dinner and more for $397
regular price $1195
- Day 1: Learning
- Day 2: Workshops & Lounges
- Networking Breakfasts and Lunches, Both Days
- Day 1: Networking Happy Hour
- Pivot Workbook
- Access to 5/23 Prioritization Workshop (Online)
- Facebook Community Access
- Satisfaction Guarantee
- Limited Number of VIP Passes Available for 1-1 Consulting Sessions, VIP Exclusive Dinner and more for $397
regular price $1195
- Day 1: Learning
- Day 1: Networking Breakfast and Lunch
- Day 1: Networking Happy Hour
- Facebook Community Access
Have questions? Interested in being a sponsor?
Contact us!
